About Gainsborough Healthcare Group


Working with their eight pillars of excellence, Gainsborough Healthcare have become leading manufacturers of life-enhancing bathing products for anyone with reduced or restricted mobility. To bring their trusted company up to date, they needed a website that reflected their quality.

Over their 30 years, Gainsborough Healthcare have built a respected reputation for the specialist manufacturing of assisted baths and bathing equipment for care homes, hospitals and accessible bathrooms. With products to help both bathers and carers, the company and their product range has consistently delivered quality and reliability.

Visit Website

Everything you could ask for...and more! I have worked with Priority Pixels on a few projects now and I have to say the level of professionalism shown is above and beyond the level I have received from other providers. I will continue to use Priority Pixels for all future ventures.

Andy Williams

Gainsborough Healthcare Group

Trustpilot Review

What we did

With their reputation intact, Gainsborough Healthcare needed a new website that could focus on who they are, their commitment and passion for their products, and their ethos.

Bringing the Gainsborough Healthcare online brand fully up to date, Priority Pixels were tasked with rebuilding their website form the ground up to cover their requirements:

  • Website design
    To create a site with easy navigation to provide a user-friendly experience, was responsive for every device, and provided external links to their other brands.

Rather than over-elaborate the design, working with WordPress, our web designers decided on a clean and simple approach to match the authenticity of the company. The aim across the site was to draw the user’s attention with the large image photography on each page, as well as keeping the menu options minimal for simple navigation.

The main area of interest is the About page. This is where Gainsborough’s eight pillars of excellence are explained, with each page kept simple and clean, showing the approved copy and a selection of appropriate images.

We also included a new SSL certificate across the site for added security and Google search relevance. And, to meet the new regulations, we added the relevant Terms and Conditions, Privacy Policy, and Cookie Policy pages that are all GDPR compliant.

Technologies used

HTML5 logo CSS3 logo jQuery logo MySQL logo PHP logo WordPress logo
Google Analytics logo Google Search Console logo
Gainsborough Healthcare Group

We're ready to help you

We know how daunting the digital world can be; whatever your project, no matter how big or small, we're here to help. Book a call or drop us an email and we can discuss your exact requirements.

Book a call Email us
Book a call
Email us