Paid Search Ads
With our paid search ads service, your brand will be prominently displayed on search engine results pages (SERPs) when users search for relevant keywords related to your products or services. We leverage the power of platforms like Google Ads to create compelling ads capture the attention of potential customers.
Display Ads
Our paid display ads service focuses on visually engaging and eye-catching banner ads placed strategically across various websites and platforms. These display ads use appealing graphics and relevant messaging to create brand awareness, retarget past visitors, and expand your reach to potential customers.
Shopping Ads
With paid shopping ads, we optimise your product listings to appear prominently on e-commerce platforms like Google Shopping. By showcasing your products with attractive visuals, prices, and reviews, we enhance their visibility to potential customers actively searching for products like yours.
We are a Google Partner
As a Google Partner, Priority Pixels stands out as a digital marketing agency committed to excellence. This distinction signifies our team’s rigorous training, expertise, and access to cutting-edge tools in Google Ads. We bring you the advantage of early access to beta features, a proven track record of delivering results, and the dedicated support and strategic insights provided by Google.
Our partnership status is a testament to our unwavering commitment to delivering exceptional results for your business. When you choose Priority Pixels, you’re choosing a team of experts who have the knowledge, experience, and resources to maximize your online presence and drive outstanding ROI. Your success is our mission, and our Google Partner status underscores our dedication to your digital triumph.
What platforms do we work with?
Google Ads
Enter the world of Google Ads, the digital advertising platform formerly known as Google AdWords. It’s your trusty assistant in the realm of online advertising, helping businesses to reach a global audience through precision-targeted ads. Advertisers place bids on keywords that align with their business. When a user enters those keywords into a search, the ad shows up. Advertisers are only charged when the user clicks on the ad, making it a cost-effective marketing tool.
Facebook Ads
Facebook Ads is a digital powerhouse designed by Meta. This dynamic platform empowers businesses and individuals to create engaging advertisements across their Facebook platforms, such as Messenger, Instagram, and Audience Network. It’s all about tailoring your adverts to your desired audience. Whether you want to drive traffic to your website, or unlock your unique marketing goals, Facebook Ads can help you flourish with personalised ad campaigns.
LinkedIn Ads
The professional networking platform LinkedIn has created LinkedIn Ads, supporting businesses with their online advertising. It allows you to showcase products, services, or content to a specifically chosen audience, whether you are just building your business or experienced in your field. LinkedIn Ads offers a range of formats and focused targeting choices to help businesses elevate brand identity or generate leads, supporting your journey in online advertising.
YouTube Ads
Imagine having the spotlight on your products, services, or content – that’s the power of YouTube Ads. If you’re an individual or business looking to branch out into online advertising, this platform helps you showcase your business to a targeted audience on the world’s leading video-sharing platform. YouTube Ads offers a variety of formats, aligning with your marketing objectives. It helps you tailor your ads to reach your target audience, driving business success.
Twitter Ads
Twitter Ads is a powerful tool to help your business thrive with online advertising. These ads give individuals and businesses the tools to showcase their content, products, or services to a specified audience on Twitter. Whether you wish to improve your brand’s visibility or steer digital traffic to your website, Twitter Ads helps you on this journey to reach your marketing goals.
Instagram Ads
Instagram Ads is your powerhouse for your visual online presence, brought to you by Instagram. Whether you’re an individual or business looking to display your content, products, or services, Instagram Ads helps you to target your desired audience visually. With a range of precision-targeting options, you can reach the audience you want – highlighting your brand and guiding online traffic to your site.
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Why do you need a PPC agency in Bristol?
At Priority Pixels, we’re your trusted PPC agency, specialising in crafting and managing Pay-Per-Click advertising campaigns that deliver outstanding results for your business. PPC advertising involves paying for each click on your ads, and it’s a powerful way to drive targeted traffic to your website or landing pages.
As your PPC partner, we excel in every aspect of PPC management. Our services encompass comprehensive keyword research, creative ad creation, strategic bid management, continuous A/B testing, and in-depth performance analysis. Our ultimate goal is to make sure your advertising budget is used efficiently to generate relevant traffic and achieve a significant return on investment (ROI).
Our dedicated team of experts leverages data-driven strategies and industry-leading practices to optimise your PPC campaigns continually. At Priority Pixels, we are committed to maximising the impact of your PPC efforts, helping your business attain its specific marketing goals. Let us handle your PPC needs and propel your online presence to new heights. Your success is our top priority.
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Remarketing Ads
It’s easy to get lost with Pay-Per-Click (PPC) advertising, that’s why the team at Priority Pixels created a 360° marketing strategy that delivers results. Without the correct knowledge you could fall into the trap of aimlessly throwing money at a PPC campaign that does nothing for your business.
Driving relevant traffic to your digital spaces is our aim. With a detailed and well researched PPC campaign this is completely possible. When done correctly a PPC campaign can improve your search ranking and only target an audience relevant to your business.
We want to see your business succeed. Let us know your budget and your goals and our expert PPC team will compile a comprehensive plan to ensure a return on your investment.
Remarketing, also known as retargeting, is a digital marketing strategy that involves showing targeted ads to people who have previously interacted with your website or mobile app. This interaction could include visiting specific pages, viewing products, or taking certain actions, like adding items to a shopping cart. The goal of remarketing is to re-engage these past visitors and encourage them to return to your site and complete a desired action, such as making a purchase or filling out a contact form.
Here’s how remarketing typically works:
- Visitor Interaction: A user visits your website or mobile app and takes some action, which is tracked using cookies or other tracking technologies.
- Audience Segmentation: You segment your website visitors into different categories or audiences based on their behavior. For example, you might have an audience of users who abandoned their shopping carts and another audience who visited a particular product page.
- Ad Campaign Creation: You create targeted ad campaigns for each audience. These ads can be displayed on various platforms, including Google Ads, social media networks like Facebook, and other ad networks.
- Ad Display: When members of your segmented audiences browse other websites or use social media, they will see your targeted ads. These ads are designed to remind them of your products or services and encourage them to revisit your site.
- Conversion: Ideally, users who see these ads will be more inclined to return to your site and complete the desired action, whether it’s making a purchase, signing up for a newsletter, or any other goal you’ve set.
Remarketing is effective because it targets users who have already expressed some interest in your brand or offerings, making them more likely to convert compared to cold or unfamiliar audiences. It helps reinforce your brand’s presence and keeps your products or services top of mind, increasing the chances of conversion and customer retention. Additionally, remarketing campaigns can be finely tuned to reach specific user segments with tailored messaging, enhancing their effectiveness.
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Why should my Bristol business use PPC?
Pay-Per-Click (PPC) advertising presents several compelling reasons for Bristol businesses to consider its incorporation into their marketing strategies. Firstly, PPC offers the advantage of immediacy. Once launched, PPC campaigns can generate traffic and results almost instantaneously, making it particularly advantageous for newly established businesses seeking rapid online visibility.
Secondly, PPC offers an unprecedented level of control and flexibility. Advertisers maintain complete authority over budget allocation, ad content, keywords, and targeting parameters. This adaptability empowers businesses to swiftly respond to market dynamics and changing objectives.
Thirdly, the precision of PPC cannot be overstated. It allows for the precise targeting of specific demographics, geographical locations, and user behaviours, thereby ensuring that ads are presented to the most relevant audience. The outcome is an enhanced likelihood of conversion and maximisation of the return on investment (ROI). In conclusion, PPC advertising’s immediate results, control and flexibility, as well as its precise targeting capabilities, render it a potent tool for businesses looking to enhance their online presence and achieve diverse marketing goals.
FAQs
Why should I choose Priority Pixels for PPC services?
Priority Pixels is your ideal PPC partner for several reasons. We hold the prestigious Google Partner status, demonstrating our expertise in Google Ads. Our team comprises experienced PPC specialists who are dedicated to tailoring campaigns to your unique needs. We prioritize measurable results and a high return on investment (ROI) as our primary objectives. With a proven track record, we’re committed to helping your business achieve its digital marketing goals.
How do you determine the right PPC strategy for my business?
Crafting the right PPC strategy begins with understanding your business objectives, industry, and target audience. We conduct in-depth research to identify high-performing keywords, assess your competition, and analyze your website’s performance. Based on this data, we create a custom PPC strategy that aligns with your goals and maximizes your chances of success.
What platforms do you run PPC campaigns on?
Our primary platform for PPC campaigns is Google Ads, as it offers extensive reach and targeting options. However, we’re not limited to Google Ads; we can also manage campaigns on platforms like Facebook Ads, Bing Ads, LinkedIn Ads, and more, depending on your specific audience and goals.
What is remarketing, and how can it benefit my business?
Remarketing, or retargeting, is a powerful strategy that involves showing ads to users who have previously visited your website but didn’t complete a desired action, such as making a purchase. It benefits your business by re-engaging potential customers, keeping your brand top of mind, and increasing the likelihood of them returning to your site and converting.
Can I set a budget for my PPC campaigns?
Absolutely. We work closely with you to establish a budget that aligns with your business objectives and constraints. You have full control over your spending, and we continuously optimize your campaigns to ensure that your budget is used efficiently to achieve the best possible results.
How do you measure the success of PPC campaigns?
Success in PPC is measured through key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS). We provide detailed reports that allow you to track progress, understand the impact of your campaigns, and make data-driven decisions for continuous improvement.
Can paid advertising help increase my website's traffic?
Yes, paid advertising can drive targeted traffic to your website, potentially improving your search engine rankings indirectly. Additionally, it can supplement your SEO efforts by ensuring your brand appears prominently on search engine result pages (SERPs) while your organic rankings improve.
How do you measure the success of PPC campaigns?
Success in PPC is measured through key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS). We provide detailed reports that allow you to track progress, understand the impact of your campaigns, and make data-driven decisions for continuous improvement.
Do I need to sign a long-term contract for PPC services?
No, we offer flexible contract options tailored to your needs. Whether you require a short-term campaign or an ongoing partnership, we can accommodate your preferences. Our focus is on delivering results that meet your goals.
What industries do you work with?
We have experience working with a diverse range of industries, including e-commerce, healthcare, finance, B2B, and many more. Our adaptable approach allows us to tailor our services to suit the specific needs and objectives of businesses across various sectors.
Reviews
I tasked Priority Pixels to set up and manage my Google Ads campaign which has been working wonders for my business since they set it up about 4 months ago. The team are always very obliging and are quick to respond to my emails. I continue to recommend Priority Pixels to fellow business owners and look forward to a long working relationship with them.
Joseph Hammond
Hammond Creative
Priority Pixels have worked on our SEO for some time now, and we've been very impressed with their efforts. They've helped our SEO improve across the board, and have done so in a professional, simple to understand and effective manner. They're fairly priced, easy to work with and we'd therefore strongly recommend working with them.
Frazer Lloyd-Davies
Acronyms, Plymouth
If you need high quality work delivered fast, then this is the place to go. The team are a pleasure to work with, and have a full understanding of all digital requirements. Will definitely be working with them again.
Emily Hollis
Search Solved, Brighton
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