Serving the vibrant communities across North and East London, Castles is a well-established, independent estate agency with over four decades of experience in the property market. Since 2017, Priority Pixels has been working closely with Castles to enhance their digital presence and drive overall business growth. Our partnership has seen significant milestones, including a complete redesign and rebuild of the Castles website in 2022 to ensure it was better equipped to support the agency’s marketing and business goals.
In addition to the website rebuild, our ongoing SEO strategy has been centred on strengthening the visibility of each office across local search results. This involves regularly optimising office and area guide pages with fresh, SEO-friendly copy that targets relevant keywords, helping to drive organic traffic to the site. In tandem, we’ve been running paid search campaigns that target specific areas around each office, generating local leads and increasing conversions.
The results speak for themselves: Between June 2023 and June 2024, Castles experienced a 239% surge in conversions, while overall interactions grew by 37%. As we continue our work together, there are many exciting developments in the pipeline, ensuring Castles remains competitive in the fast-paced property market.
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What we do
Priority Pixels provide digital solutions that deliver. Our approach combines cutting-edge design, data-driven marketing and seamless technology integration to help support your organisation’s goals. Every decision we make is grounded in strategy – whether it’s building high-performance websites, optimising your SEO, paid media and social media, or connecting your digital tools to improve efficiency and reporting.
We don’t believe in one-size-fits-all. Providing tailored services that align with your goals ensures your digital presence works harder, scales faster and delivers real results.
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We know how daunting the digital world can be; whatever your project, no matter how big or small, we're here to help. Book a call or drop us an email and we can discuss your exact requirements.
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