Technical and content-led SEO for B2B organisations across healthcare, technology, professional services and the public sector. Search visibility built around real buyer queries, sustainable practices and the technical foundations that compound rankings over time.
Evidence Led
Our SEO work is built on technical accuracy, commercial relevance and an understanding of how decision-makers search for services. We cover technical SEO, search experience optimisation and conversion rate optimisation to generate qualified leads.
Sector Focused
As a B2B marketing agency, we deliver SEO for technology and SaaS businesses, professional services firms, maritime and shipping organisations, logistics companies, construction businesses, healthcare providers and public sector teams. Strategies reflect how buyers in your sector search.
AI-Era Search
AI-powered tools like Copilot, ChatGPT, Gemini and Perplexity now answer queries that previously needed a click to your website. Our organic SEO accounts for this shift, structuring content and site architecture for visibility in traditional search results and AI-generated answers.
WordPress SEO Clients Across UK Sectors
We work with WordPress and WooCommerce websites across technology, healthcare, shipping, construction and professional services. Whether you are running a custom theme with ACF, a starter theme like GeneratePress, a page builder like Bricks or Beaver Builder, or a full WooCommerce store, our WordPress SEO services cover the same ground: technical foundations, AI search visibility, content and conversion. We do not bolt SEO on top of WordPress, we work inside it.
Our WordPress SEO Services
Technical SEO Built for WordPress
We audit and rebuild the technical foundations that make WordPress websites either fly or fail. Theme code, plugin bloat, Core Web Vitals, server response, render-blocking assets, schema, internal linking, robots and XML sitemaps. WordPress gives you full control of every lever and we use it.
WordPress Content and Editorial That Ranks
We structure content models in ACF or native blocks, configure Yoast or Rank Math properly, plan topic clusters and internal linking, and write or rewrite pages that match search intent. Editorial pillars and supporting posts live inside your WordPress install, fully managed by your team.
AI Search Visibility for WordPress Websites
We prepare your WordPress website for the answers era. Entity optimisation, structured data via ACF or a schema plugin, content formatting for ChatGPT, Gemini, Copilot and Perplexity, and an llms.txt feed that tells AI systems what your website is and what it covers.
Conversion-Focused WordPress UX
We fix the gap between traffic and enquiries on WordPress. Hierarchy, navigation, conversion paths, form behaviour and integrations with Forminator, Gravity Forms, HubSpot or your CRM. Every change is tied to a measurable goal in GA4 and Search Console.
Digital PR and Link Acquisition
We earn external authority signals through digital PR, reactive media (Qwoted, Featured.com, #JournoRequest), citation management and partner content. Every link we build points at a WordPress URL we control, with anchor strategy planned around your content hubs.
WooCommerce and Ecommerce SEO
For WordPress stores: product schema, category indexation strategy, faceted navigation controls, canonical management, performance under variable product loads and review markup that earns rich results. We have spent years inside WooCommerce builds and know where the SEO traps live.
What Our WordPress SEO Services Cover
Most agencies treat WordPress like a black box. They install Yoast, edit a few meta titles, send a monthly PDF of rankings and call it SEO. We work inside the install: theme code, ACF field groups, plugin choices, hosting and caching, schema, robots, internal linking and indexation strategy. Technical fixes, content strategy and AI search visibility are managed together because they only work together.
You get a senior team that knows WordPress, an editorial roadmap you can see, and reporting that shows business impact, not just rankings.
Our WordPress SEO Case Studies
How our WordPress SEO work has driven organic growth, AI search visibility and qualified enquiries for UK businesses running on WordPress and WooCommerce.
The team behind your WordPress SEO
WordPress SEO is part development, part editorial and part strategy. The team on your account spans theme and ACF development, technical SEO, content and AI search. Briefs go directly between them, so what is planned in strategy is what ships in WordPress.
Cara Vallance
Content Lead
Cara leads on content strategy across our SEO accounts. SEO planning covers what Google needs to rank a page and what CoPilot, ChatGPT and Google's AI Overviews need to cite it. Target keywords have to have a genuine reason to be there and the page has to read as something a human or LLM would choose to surface.
Lisa Moody
Website & SEO Support
Lisa is a web developer working across our website and SEO accounts. She handles on-page implementation, internal linking, schema markup, semantic HTML for AI extraction and the day-to-day technical fixes that close out audit recommendations on WordPress websites.
Monica Johnson
Senior Designer
Monica designs SEO-conscious page templates and landing pages. Heading hierarchy, image accessibility, intent-matched layouts and Core Web Vitals-friendly design decisions get decided at her stage.
Jess Pearce
Digital Marketing Administrator
Jess keeps SEO projects on track by handling client enquiries, arranging meetings between accounts and the delivery team and making sure the content and audit work that comes in gets booked, scheduled and delivered on time.
Transparent WordPress SEO Reporting and Roadmap
You see the full WordPress SEO roadmap, the work scheduled this month and the data behind every decision. Search Console, GA4, page performance against Core Web Vitals, indexation status, internal link coverage from our PP Internal Linker plugin and AI search visibility tracking. No black-box reporting. Every recommendation maps to a measurable change in your WordPress dashboard.
WordPress SEO for Every Sector
WordPress is the foundation. Sector knowledge is what makes the SEO work. We bring both, with deep experience across these UK markets.
B2B WordPress Websites
B2B buyers research before they ever fill in a form. We build out topic clusters, gated content gates and intent-led landing pages inside WordPress, with ACF templates that let your team scale content without breaking SEO.
Technology, IT and SaaS
Feature pages, alternative pages and comparison content against established competitors. Custom post types for product features, schema for SoftwareApplication, and content structured around the problems your buyers actually search.
Healthcare
E-E-A-T signals built into your WordPress install: author schema for clinicians, review schema, citation handling, and content that meets YMYL standards. Compliant with UK regulators while still earning organic visibility.
Shipping and Maritime
Lower volume, sharper intent. We map the technical maritime terminology your buyers use, build content around port calls, vessel types and trade lanes, and earn links from industry press into your WordPress hubs.
Construction
Location pages, project case studies and procurement-stage content built as ACF-driven WordPress templates. Schema for projects, services and accreditations so your regional queries earn rich results.
Professional Services
Named-practice queries, specialism pages and regulated content. WordPress websites that rank for the qualified enquiries you want, with E-E-A-T content authored by your partners, schema for the firm, and editorial guardrails for compliance.
Our WordPress SEO Process
A structured WordPress SEO process built around the realities of running on WordPress: themes, plugins, ACF, hosting and editorial workflows. Each stage builds on the last, so what gets shipped to your WordPress install is what was planned in strategy.
Discovery and WordPress SEO Audit
We start by interrogating your WordPress install. Theme code review, plugin stack assessment, server and caching layer, ACF field groups, content models, internal linking, schema state, Core Web Vitals, indexation status and Search Console history. The audit ends with a single ranked list of fixes and opportunities, scoped to your WordPress setup.
Strategy and Roadmap
Audit findings become a WordPress SEO roadmap tied to commercial goals. Target keywords, topic clusters, content templates, technical work for your theme and plugins, and a measurement framework. You approve the roadmap before any work ships.
Technical Implementation in WordPress
Technical fixes inside your WordPress install: theme edits, plugin configuration, schema via ACF or a schema plugin, Core Web Vitals work, robots and XML sitemap controls, redirect strategy, internal link automation and indexation rules. Everything is shipped through your staging environment first.
Content and Editorial
Content models built in ACF or native blocks so your team can publish at pace without breaking SEO. Yoast or Rank Math configured properly, pillar pages written, supporting posts planned in clusters, internal linking automated where it makes sense and manual where it does not.
Digital PR and Link Acquisition
Reactive media via Qwoted, Featured.com and #JournoRequest, plus proactive outreach to publishers in your sector. Every link points at a WordPress URL we control, with anchor strategy planned around your hubs. Citation management for local relevance where applicable.
Reporting and Measurement
Monthly reporting built around Search Console, GA4 and AI search visibility, plus a WordPress dashboard module that surfaces key data inside the CMS. Reports show what shipped, what moved, and what is next.
Ongoing Optimisation
WordPress and search both move fast. We respond to algorithm updates, plugin updates, theme regressions and new content opportunities. The roadmap is reviewed quarterly with your team, and reprioritised against business goals.
WordPress SEO FAQs
How much does WordPress SEO cost?
WordPress SEO retainers in the UK typically start from £1,500 to £3,500 per month for a foundational programme, depending on the size of the website, the sector and the level of content production. Larger ecommerce or multilingual WordPress websites sit higher. Beware fixed-price packages that promise a number of keywords ranked. That is not how WordPress SEO works.
How long until WordPress SEO results show?
Technical fixes can move Core Web Vitals scores and indexation within weeks. Ranking improvements from new content and link acquisition typically take 3 to 6 months to become measurable, with the strongest growth in the 6 to 12 month window. AI search visibility (ChatGPT, Gemini, Copilot, Perplexity) tends to respond more quickly to schema and entity work than traditional Google rankings.
Is WordPress actually good for SEO?
Yes, when it is configured properly. WordPress gives you full control of theme code, schema, URL structure, internal linking, robots and indexation, which is more than most other CMSes allow. A well-built WordPress website beats a default Webflow or Squarespace website at SEO almost every time. A badly-built one loses to both. The build matters more than the platform.
Do I need to redesign my WordPress website to improve SEO?
Not usually. Most WordPress SEO gains come from theme code optimisation, plugin rationalisation, schema, content and internal linking. That work can be done inside your existing design. A redesign is only needed if the theme is fundamentally broken, the page builder is generating unrecoverable bloat, or the information architecture cannot be reorganised within the current setup.
Yoast or Rank Math: which should I use?
Both are capable. Yoast is the more conservative, widely-supported option, with strong editorial UX and reliable schema. Rank Math is more feature-rich out of the box and lighter on the database. We work with both and pick based on the team using the CMS. Editorial workflow tends to be the deciding factor, not feature parity.
Do you do WooCommerce SEO?
Yes. WooCommerce SEO is a core part of our WordPress work: product schema, category indexation, canonical management under faceted navigation, performance under variable product loads, review markup and the integration of WooCommerce structured data with the rest of your website. We have spent years inside WooCommerce builds and know where the indexation traps live.
Our Technology Partners
Our SEO News
The latest on search engine optimisation, including algorithm updates, technical SEO and content strategies that drive organic growth.
Google launches generative AI performance reports in Search Console
Google Search Console now tracks your visibility in AI overviews and generative features. What UK businesses need to measure and act on.
