Why do you need a web design agency?
If you’re looking to get your business online with a brand new website it’s good to understand exactly what web design is. Building a professional website is more than just choosing a template from a website builder and adjusting the text. This is because a website needs to be in line with your current branding. Everything from fonts, images, graphics, colour palettes, and building layouts need to be planned carefully. Our web design service will start from scratch, lay the foundation and build a responsive website on top.
That’s why before we start to build any website we gain a deep understanding of what your business is about and what your branding currently looks like. As we are based near Torquay we aim to meet with all our clients in person to understand their aims, needs and who their audience is. Of course if this isn’t possible we are happy to communicate other ways.
All of our websites have an end goal in mind; to create an easy to use website that goes above and beyond our clients expectations, which helps our clients build their brand, business, and online reputation. As well as providing their audience with an engaging website that is informative and easy to navigate.
Scoping & Project Management
Understanding the level of work required to deliver a project is something we pride ourselves on. We design and develop websites in a timely manner and on budget. This is crucial for your business so that your business marketing goals can be achieved. You will have a dedicated Project Manager who will work with you from start to finish, keeping you in the loop along the way.
Research & UX
The research phase of any web design project involves us gathering all the information we need regarding your business and the market in which it operates. It also involves researching your customers and the overall goals and expectation of the project. What we try to do is really understand the problem so that we can come up with an effective and innovative solution for it.
Creative & UI
The website solutions that we produce are creative, functional and highly engaging. They are built to drive traffic and ensure your target audience is engaged with its content. Clarity and simplicity is the key to a really great website. A clean design coupled with a slick user experience is the best way to build a website that will achieve your marketing goals.
Because we work at the forefront of key technologies and online trends, we are able to integrate solutions to fit your business and its goals. Interactive elements and social networking tools are key to ensuring your websites success. As a result, the websites we create deliver outstanding online presence and proven commercial results.
Content Management Solutions
Many of our clients in Torquay need the flexibility of editing their new website whenever necessary, this ranges from updating their e-commerce store to adding new blog posts. Every we website we build uses WordPress as a content management system, providing an easy solution for our clients to manage their websites going forward.
Hosting & Maintenance
Without a secure and reliable hosting and maintenance system in place, your website is set up for failure. That’s why all the websites we build use our dedicated hosting environment which boasts 99.9% uptime with daily back ups. You can rest assured that your website will be as secure as possible all year round with our monthly security updates.
Like many major investments a website design project can be a lengthy process which covers many different areas. Because we want to ensure everything is covered from the start we will work closely with you to create a project brief that covers all your needs and expectations. Once this brief is in place we will put together a project management plan that outlines everything from goals to deadlines. Our offices are based in Newton Abbot, meaning it’s possible to discuss everything with you in person if necessary. We aim to make our web design service as collaborative as possible.
Depending on the size of your business it might be necessary to talk with your business’ stakeholders to understand the overall objectives of the project at a larger scale.
User Interface Design
User interface (UI) design is an important step in web design. But rather than focusing on how the site looks and feels, UI design gets stuck into the underlying tech that really makes your website work well, to maximise the user experience and increases your brands awareness in Torquay.
If your website isn’t working to the best of its ability and customers can’t find what they need, pages don’t load quickly if at all, or the site is slow and clunky, the chances are they’ll ditch you and move on – and they won’t be coming back.
A great UI design will help you reach your chosen web goals by successfully fulfilling your customer’s wants and needs – not just once, but time and again. Creating a defined and engaging path throughout your site – so customers can get the information they want and buy, book, or browse quickly – will keep it intuitive, boosting your conversions and amplifying user engagement. And that all adds up to happy customers who will keep coming back. Our web design service aims to create a dynamic and responsive website, so it not only looks great but also performs as good as it looks.
Performance is Everything
In a digital world with ever changing technologies and high expectations from the public, website performance is something we take extremely seriously. We continually keep up with the latest technology and updates to ensure our web design service meets your expectations…and the visitors to your new website.
A website that looks amazing is worthless if it doesn’t perform as good as it looks. Not only do our team have the ability to create websites that look visually stunning but also ones that perform to the highest of standards. Our team are continually analysing, testing, and fine-tuning all our websites to make sure they perform as good as they look.
Website performance is judged by both its visitors and search engines. Website speed is one of the many ranking factors Google uses to determine how highly a website ranks on a Search Engine Results Page (SERP). A websites performance is judged on how quickly everything loads, moves, and displays.
Providing visitors to your site the best experience possible is one of our aims. This ensures they come back often and are likely to share your website. To make this a reality we need to ensure respond and load times are the highest they can possible be. The team at Priority Pixels will review and refine what’s displayed on a web page at any given time.
We have a number of ways that have been tried and tested to ensure your website reaches optimum performance. Many of these are achieved during the websites build including code optimisation, order of execution, server configuration, and specialised content delivery networks. However we also use a number of industry leading tools and applications including:
Pingdom is another performance monitoring tool we use to evaluate how well a website is performing. It provides a much more detailed analysis of your website compared to other tools offering a similar service. Delivering real-user monitoring, page speed testing, server response times, and downtime, Pingdom immediately highlights anything that could be slowing you down.
All our websites are built using WordPress meaning we have access to plug-in’s that are trusted and reliable. Hummingbird is a pro-performance and optimisation tool which is used to help your website run as fast and efficiently as possible. With a plug-in that works to increase your websites loading times, you are more likely to see an increase in traffic to your site and appear higher on SERPs.
One of the biggest opportunities to increase your websites overall performance is by using images that are small in size. However, reducing image sizes manually can be a tedious task. Smush Pro is a plug-in also available in WordPress which scans every image on your website and compresses them quickly. Giving your website a speed boost and more time to focus on other aspects of it.
YSlow is an open-source extension that sits inside common web browsers to analyse web pages and give its rating on their speed. In sharing best practice advice, it provides suggestions and feedback on where time and performance savings can be made to improve page load times.
Content Management Solutions
Having a professionally built website is great but what happens when you need to update your website’s content? With a content management system (CMS) added to your website this is not a problem.
All of our websites are built in WordPress which allows us to add a CMS system directly into your website, customised to your needs. The great thing is the CMS system we put in place will not require much technical knowledge or web expertise.
Many of our clients have websites built that require continual updates such as items for their e-commerce store or updating their blog. You can essentially add or update any content without waiting for us to do it for you. Or without the worry of breaking your website. A CMS custom-designed for your business will mean you’ll be able to increase internal usage across team members and lower your costs in the long run.
We understand that running your business is time consuming enough as it is. That’s why all the content management systems we put in place are easy to use and manage. Even if yourself or a member or your team are not the most tech-savvy we can instruct you how they work and always be on hand to answer any questions you may have. WordPress is one of the most trusted open-source web platforms online with, over 40% of live websites use them. Our web design service aims to to create a responsive website that you can fully manage.
Creating a website involves using a number of open-source software known as LAMP. The stack gets its name from four of the original components of its build, a Linux operating system, an Apache HTTP server, a MySQL database system, and PHP programming language. These pieces of open software are interchangeable and may vary amongst web developers, however the final goal remains the same; to build dynamic websites and web applications.
With most things in life, a foundation needs to be created in order to build upon. Linux is the first layer in every LAMP stack. The free and open source operating system is what all the other layers in the stack will run on top off.
Officially named Apache HTTP Server, Apache is an open-source software system for web servers. The purpose of the Apache software is to serve websites to the internet, Apache translates what’s typed into a web browser and directs it to the website.
All computer websites need to be able to store data as well as receive it. MySQL is used exactly for that purpose. MySQL is used to hold database information looked at by scripts when building websites. Because it’s open-source software it is an extremely popular database program, trusted by developers all over the world.
The final layer in the LAMP stack is PHP, a scripting language that is used in web development. PHP: Hypertext Preprocessor is a server-side programming language widely used in web development that contains HTML which is how your site is coded.
I'm looking for the best web design Torquay has to offer, can you help?
Yes we can certainly help. We have clients all over the country but if you are looking to work with local web designers we can arrange a meeting at our Devon office or visit you at your premises. We are happy to work by email, phone or face to face, whatever works best for you.
How much does a website cost?
The cost of a website is determined by many factors. Websites range in style and size. You may only need a simple one page website, or you may need a complex e-commerce website with several thousand products. The amount of designing you need can also impact on costs. It is always best to create a wish list or a brief so that we can give you accurate costs.
What is website hosting and why do I need it?
Website hosting allows individuals and businesses to display their websites on the Internet. Websites are made up of various files containing the code and databases needed to display the website correctly on a users browser. These files are stored on computers called servers. Servers are kept on 24 hours a day, 365 days a year to ensure your website always remains online. We offer a quality web hosting service, which will keep your website, not only live, but as safe and secure as possible.
My website has been hacked, can you help?
Definitely! Our web designers have a huge amount of technical knowledge. We don’t just build websites, we understand how they are put together from the database to the front end. If your website has been hacked please get in touch, we can conduct an audit and either deal with the hacked content there and then or at the very least best advise you on the next steps.
What CMS do you build your websites on?
I don’t like my current web agency, can I switch to Priority Pixels?
If you aren’t happy with the quality of service you are receiving from your current web design agency, then we are more than happy to help out. We have a number of clients that move from other web design agencies to us, because they feel they aren’t getting the service they deserve. We can even help transfer your domains and hosting to us. Customer service is very important to us here at Priority Pixels, so if you are thinking of moving your website elsewhere please have a chat with us first to see how we can help.
We have been working with Paul and Nathan over the last few years, they have helped us completely revamp our website and are now actively helping us ensure our presence online is where we want it to be. They are very knowledgeable in their field and have certainly made our lives easier. We have regular meetings to discuss what we want to focus on and their insight and advice has helped significantly. Would highly recommend these guys if you need a fantastically designed website and help with all of your digital marketing.
Darnells, Newton Abbot
Priority Pixels helped bring the Lazy Bones Fitness into reality. They created our logo and full branding, alongside our bespoke website and social media pages.
But more than that, Priority Pixels continue to work with us 18 months later, assisting with all things SEO, online marketing, graphic design and general business advice. The team go above and beyond in helping their clients and we would never go anywhere else. I can recommend the team 100%!
Lazy Bones Fitness, Newton Abbot
Web Design Case Studies
For more than 80 years, Darnells have been one of the leading accountancy and financial advisory firms in the South West. With a proven track record in providing the very best accountancy services in their community, the team of chartered accountants, tax advisors, financial experts and probate administrators at Darnells have garnered themselves a well-earned reputation for dynamic, forward-thinking financial solutions that go above and beyond.
Initially looking for a new website it quickly became apparent Darnells needed help refreshing their brand, which hadn’t been updated in several years. Priority Pixels graphic designers and copywriters worked closely with Darnells to create a set of brand guidelines to help guide the project, ensuring the website and future marketing activity remains aligned.
Serving the vibrant and diverse communities across North and East London, Castles is a successful, privately owned independent estate agency. Established in 1981, the team at Castles boasts over four decades of experience in professional estate agency services.
With a number of offices across London, Priority Pixels were initially brought in to help improve each of the offices local web presence. This was achieved with a mix of local SEO and targeted paid search campaigns which focused on a small radius around each of the offices. Creative, SEO friendly copy was written to help enhance the sites office and area guide pages, resulting in improved positions in the SERPs.
Gymboree Play & Music first came to Priority Pixels seeking help with their website. The brand currently encompasses multiple franchises in over 30 different countries, with branches in the USA, Canada, China and the United Kingdom among others.
Visually, Gymboree Play & Music’s web presence needed a significant refresh. The web development team at Priority Pixels were asked to build a modern, aesthetically appealing website that was search engine optimised, utilised white space and simplified the user journey. The previous website was cluttered and difficult to navigate, not to mention visually outdated. Although the site was both responsive and optimised for mobile, it was also text-heavy with very little imagery.
Group website redesign, copy, photography and video for leading global provider of marine support services
V.Group is the leading independent provider of global maritime support services with a force of over 44,000 active sea workers. Covering catering, crew, technical services, and ship and crew management, all on board and offshore colleagues have support from an onshore team over 3,000 across 31 countries.
With over 20 brands to their name, the group website had become bloated and difficult to navigate. V.Group needed a new website to showcase the increasing number of maritime support services they offer, as well as the brands that manage them.
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