Website Accessibility Services | WCAG 2.2 Compliance

Making a website accessible means making sure it can be used by as many people as possible. While we often think of this as being about people with disabilities, accessible design also benefits users on mobile devices, those with slower internet connections and anyone who is unfamiliar with your site.

The primary framework is WCAG, developed by the World Wide Web Consortium (W3C). UK public sector websites must meet WCAG 2.1 AA standards, while the EU’s European Accessibility Act extends similar requirements to many private businesses. US legislation like the ADA references these same standards.

Some of the most common accessibility barriers and failures to meet WCAG are easily avoided and fixed, including missing heading markup, ambiguous link text, low contrast and images missing alternative text description.

These aren’t always obvious to people who don’t rely on assistive technologies, but they can make websites completely unusable for those who do. Website accessibility removes these barriers so that everyone has equal access to digital information and services.

Google and other search engines prioritise websites that serve users well. This creates a natural overlap between accessibility improvements and better search rankings.

Search engines can’t see images or hear audio content. Alternative text tells search engines what images contain and video transcripts make spoken content searchable. Without these descriptions, search engines miss information that might be relevant to someone’s search query.

The same structural improvements that help people using assistive technologies also help search engines understand your content. When you use H1, H2 and H3 tags correctly, you show Google which topics are most important and how different sections relate to each other.

Clean semantic HTML loads faster than messy code, which search engines notice and reward. Sites built with accessibility principles typically have better technical foundations, which leads to improved Core Web Vitals scores.

Most business owners don’t realise how many barriers their websites create for people with disabilities. Priority Pixels conducts accessibility audits to uncover these problems before they turn into legal issues or lost customers.

We combine manual testing with automated tools to catch different types of WCAG violations. Manual testing reveals problems that software can’t detect, such as confusing navigation flows or content that doesn’t make sense when read aloud. Automated scans identify technical issues like missing alternative text, insufficient colour contrast ratios or broken ARIA attributes.

During audits, we assess keyboard operability, screen reader compatibility and focus management across your site. We verify proper semantic markup and labelling on forms, review colour contrast against WCAG standards and test whether your heading hierarchy works logically for assistive technologies.

Our detailed reports explain exactly what we found and why it matters. We rank issues by impact and legal risk so you know what needs fixing first, with specific recommendations and WCAG conformance references included.

After we identify accessibility issues during our audit, we fix them to bring your website up to WCAG 2.2 AA standard. Our remediation process removes the barriers that prevent people from using your website effectively. The scope depends on what our audit reveals, but our work typically includes:

• Fixing keyboard navigation
• Adding alternative “alt” text to images
• Adjusting colour contrast ratios to meet WCAG standards
• Properly labelling input fields and adding clear error messages
• Restructuring page content to improve heading hierarchy
• Updating ARIA attributes and semantic markup
• Ensuring focus indicators are visible and logical throughout the site
• Making sure interactive elements work consistently across different input methods

We handle all the technical code restructuring to make your site accessible permanently. However, future content additions require continued attention to accessibility guidelines, such as writing alt text for new images, to maintain WCAG standards.

Priority Pixels incorporates accessibility considerations throughout our website design process. Our approach plans for diverse user needs from the wireframing stage to ensure websites work for people using assistive technologies. We design navigation, forms, search boxes and other common interface elements to be easily identifiable and consistent across the website.

Our designers apply whitespace strategically to create clear visual separation between content sections. We space interactive elements adequately to meet touch target requirements while improving usability for all users. Typography selections maintain readability at different zoom levels, with sufficient line spacing to preserve clarity when users magnify text to 200%.

We test colour combinations with contrast checking tools during design to meet WCAG standards. Our team establishes visual hierarchy through typography, spacing and layout rather than relying solely on colour differences.

Prototyping includes testing with keyboard navigation and screen reader simulation to identify potential barriers before development begins. This creates more intuitive user experiences for everyone while preventing expensive accessibility fixes in the future.