Client Overview
The Mobility Outlet is a UK-based supplier offering a variety of manual and electric wheelchairs, alongside related accessories and parts. With over 15 years of experience, the company caters to both individual customers and healthcare institutions, including the NHS.
Priority Pixels were approached to undertake a comprehensive website build. The new website was developed using WordPress and WooCommerce, with a focus on creating a user-friendly interface that is fully responsive across all devices. Special attention was given to accessibility, with clear typography and colour palettes to ensure inclusivity.
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WooCommerce Development
UX Design Focused on Accessibility
As an e-commerce website, The Mobility Outlet was designed with a user-first approach, placing particular emphasis on accessibility. As a supplier of manual and electric wheelchairs, it was vital that the site catered to users with a range of abilities. The design process prioritised creating an intuitive and accessible experience for all users, with special attention to features like clear, readable typography, high-contrast colour palettes, and intuitive navigation to ensure inclusivity.
From product browsing to checkout, the experience was streamlined to reduce any potential barriers, allowing users to effortlessly explore the product offerings and make informed purchasing decisions. This focus on accessibility not only enhances the user experience but also aligns with The Mobility Outlet’s mission to serve both individual customers and healthcare institutions like the NHS.
WooCommerce Web Development
On the development side, The Mobility Outlet’s website was built on WordPress, leveraging the flexibility of WooCommerce to manage and display the product range. WooCommerce was chosen for its robust e-commerce capabilities, providing a scalable solution that could handle the wide array of products offered, from manual and electric wheelchairs to related accessories. The site was developed to be fully responsive, ensuring optimal performance across all devices, from desktops to mobile.
Bespoke customisation was applied to enhance WooCommerce’s functionality, ensuring a seamless user experience from product discovery to checkout. With WordPress at its core, the site benefits from an easy-to-manage backend, empowering The Mobility Outlet team to update content and products with ease while maintaining a solid foundation for future growth.
What we do
Priority Pixels is a B2B Marketing Agency providing digital solutions that deliver. Our approach combines cutting-edge design, data-driven marketing and seamless technology integration to help support your business or organisation’s goals. Every decision we make is grounded in strategy, whether it’s building high-performance websites, optimising your SEO, paid media, or connecting your digital tools to improve efficiency and reporting.
We don’t believe in one-size-fits-all. Providing tailored services that align with your goals ensures your digital presence works harder, scales faster and delivers real results.
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