Reasons to use WordPress

If you’ve ever been near a website project, whether you’re building one, managing one, or just trying to figure out why the contact form isn’t working, there’s a very good chance you’ve heard of WordPress.

And honestly? There’s a reason for that.

Originally built as a humble blogging platform (think 2003, flip phones and dial-up), WordPress has come a long way. Today, it powers everything from small business websites to global e-commerce giants and it’s still going strong. But what exactly makes WordPress the internet’s CMS of choice? Here’s an honest look at what makes it so brilliant.

It’s Open Source (Translation: Free and Flexible)

Let’s start with a biggie. WordPress is open source, which is a fancy way of saying it’s free to use and built by a community of people who really, really care about websites. Developers, designers, hobbyists – all contributing to make it better, one update at a time.

What does this mean for you? Well, no need to pay a fortune just to get started. And because the code is out in the open, you (or someone techier than you) can bend it, stretch it and customise it to suit your exact needs.

Want to turn your site into a membership platform? Done. Launch a photography portfolio that also sells socks? Weird combo, but go for it – WordPress won’t stop you.

It Grows With You

Think of WordPress as a faithful old Labrador – it’s friendly, dependable and doesn’t kick up a fuss when you suddenly decide to launch an online shop at 2am.

Whether you’re running a small one-pager or building out a content-heavy site with bells and whistles, WordPress handles it. Need more functionality? You can bolt it on. More traffic? No problem. You can scale things up without having to start from scratch.

So if your business starts out as a side hustle and suddenly goes full steam, your website won’t fall apart in panic.

You Can Make It Look However You Like

Here’s where things get really fun. WordPress lets you customise almost everything. Want a sleek, minimalist design? A colourful layout with bouncing buttons? A full-screen homepage video with dramatic music?

With thousands of themes and plugins available, there’s pretty much a solution for anything. Themes control the look, plugins handle the clever stuff – like booking forms, social media feeds, cookie banners (everyone’s favourite) or even advanced SEO tools.

Basically, if you can think it, WordPress can probably do it – with or without a developer.

It’s Kept Fresh (And That’s Saying Something for a 20-Year-Old)

Some platforms fade into obscurity faster than your last New Year’s resolution. Not WordPress. It’s constantly evolving, thanks to a devoted team of developers and a community that refuses to let it gather dust.

Security patches, new features, bug fixes – it’s all part of the package. You’re never stuck using something outdated, which is more than we can say for that browser your dad still uses.

Built-In Security (Because Hackers Never Sleep)

We won’t get too paranoid here, but security really does matter. Thankfully, WordPress takes it seriously. There’s a whole team behind the scenes keeping things secure and they’re regularly pushing updates to keep the bad guys at bay.

You’ve also got access to a huge range of plugins that can help with backups, malware scanning, two-factor login and spam prevention. Basically, it’s like hiring a team of digital bouncers – without the attitude.

It’s Still Brilliant for Blogging

Sure, WordPress has grown up, but it hasn’t forgotten its blogging roots. If content is part of your strategy (and it should be), WordPress makes it easy to post, edit, manage comments and keep your site active with fresh content.

Whether you’re writing weekly opinion pieces, posting baking tips, or publishing thought leadership articles, it’s a smooth, no-fuss process. You can even optimise posts with plugins like Yoast SEO – perfect for those who want to climb the Google ranks without going cross-eyed from keyword research.

Low Maintenance, High Reward

You don’t need a computer science degree – or even a passing knowledge of HTML – to maintain a WordPress site. Updating plugins, backing things up, checking for broken links… it’s all relatively painless. Most of it just takes a couple of clicks.

Even better, WordPress tells you when something needs your attention. It’s like having a very polite (and slightly nerdy) assistant who occasionally taps you on the shoulder to remind you that a plugin needs updating.

You’ll Never Be Alone

One of the best things about WordPress is the sheer number of people using it. There’s an enormous global community out there, so if you hit a wall or break something by accident (it happens to the best of us), help is usually just a forum post or YouTube video away.

You can also lean on developers, freelancers, or agencies (hello) who know WordPress inside and out. Whether you’re stuck or just want someone else to take the reins, you’re never short on support.

Easy to Learn, Fun to Tinker With

WordPress doesn’t throw you in at the deep end. The interface is pretty intuitive and there’s no shortage of guides, tutorials and friendly walkthroughs to help you get your bearings.

Even if you’re just experimenting to see how everything works, you can set up a site, try things out, and learn as you go. And once you get a taste for customising your own site, well… don’t say we didn’t warn you. It can get addictive.

WordPress at Priority Pixels

Priority Pixels have been working with WordPress for years. We love it because it gives us the freedom to build websites that are fast, flexible and tailored to each client; not limited by drag-and-drop page builders or off-the-shelf templates.

Whether you need a beautifully designed brochure site, a blog, a secure platform for online bookings, or something completely custom, we’ll build it from the ground up using WordPress the right way.

So if you’re thinking about starting a new website, or just fed up with your current one, give us a shout. We’ll help you make the most of what WordPress has to offer.