Specialist WordPress SEO services for UK businesses. We build, optimise and scale WordPress websites from the inside out: theme code, schema, Core Web Vitals, content strategy, internal linking and AI search visibility. WordPress is what we work in every day, not something we plug into.
Built Inside WordPress
Our team builds and maintains bespoke WordPress websites with ACF. That means our SEO work goes deeper than meta titles and a Yoast install. We control theme code, schema output, internal linking and Core Web Vitals at the source.
Custom WordPress Experience
WordPress SEO needs WordPress know-how. We work daily inside custom WordPress builds with ACF, so technical SEO recommendations actually ship. No agency emails saying “ask your developer.” We are the developer.
AI Search Ready
Buyers now ask Copilot, ChatGPT, Gemini and Perplexity questions that used to go to Google. We structure WordPress content, schema and entities so your website appears in AI answers as well as traditional rankings. AI search optimisation is built into every WordPress engagement.
WordPress SEO Clients Across UK Sectors
Our WordPress SEO clients span technology, maritime and healthcare organisations.
- Littlefish – A WordPress SEO and AI search programme securing top positions and Google AI Overview citations for high-intent managed-IT queries including “managed IT support services” and “IT infrastructure services”.
- V.Group – Multi-brand WordPress SEO across V.Group’s maritime portfolio, including V.Group, SeaTec and Oceanic, building visibility for high-intent procurement and operations queries.
- Westcountry Group – An ongoing WordPress SEO and AI search programme building long-term visibility across traditional and generative search for the commercial fit-out sector following site relaunch.
- East London NHS Foundation Trust – A WCAG 2.2 AA accessible WordPress build with keyboard navigation, labelled form fields, readable typography and screen-reader support across the Quality Improvement programme microsite.
Our WordPress SEO Services
Technical SEO Built for WordPress
We audit and rebuild the technical foundations that make WordPress websites either fly or fail. Theme code, plugin bloat, Core Web Vitals, server response, render-blocking assets, schema, internal linking, robots and XML sitemaps. WordPress gives you full control of every lever and we use it.
WordPress Content and Editorial That Ranks
We structure content models in ACF or native blocks, configure Yoast or Rank Math properly, plan topic clusters and internal linking, and write or rewrite pages that match search intent. Editorial pillars and supporting posts live inside your WordPress install, fully managed by your team.
AI Search Visibility for WordPress Websites
We prepare your WordPress website for the answers era. Entity optimisation, structured data via ACF or a schema plugin, content formatting for ChatGPT, Gemini, Copilot and Perplexity, and an llms.txt feed that tells AI systems what your website is and what it covers.
Conversion-Focused WordPress UX
We fix the gap between traffic and enquiries on WordPress. Hierarchy, navigation, conversion paths, form behaviour and integrations with Forminator, Gravity Forms, HubSpot or your CRM. Every change is tied to a measurable goal in GA4 and Search Console.
WordPress SEO Migrations
Moving from Wix, Squarespace, Drupal or a legacy WordPress build without losing rankings. Full URL inventory, redirect mapping, content port, schema and internal linking carryover, Search Console transition and post-launch crawl audits, managed inside our WordPress development process. Search visibility carries over to the new build, not away from it.
WordPress Search Experience Optimisation
Search experience optimisation closes the gap between traffic that ranks and visitors that convert. We work the WordPress layer that sits between SEO and CRO: intent-matched landing pages, search-driven navigation, content depth that satisfies query intent in one click and the on-page signals that earn rich results, dwell time and AI citations. SEO that earns the click and the conversion.
What Our WordPress SEO Services Cover
Most agencies treat WordPress like a black box. They install Yoast, edit a few meta titles, send a monthly PDF of rankings and call it SEO. We work inside the install: theme code, ACF field groups, plugin choices, hosting and caching, schema, robots, internal linking and indexation strategy. Technical fixes, content strategy and AI search visibility are managed together because they only work together.
You get a senior team that knows WordPress, an editorial roadmap you can see, and reporting that shows business impact, not just rankings.
Our WordPress SEO Case Studies
How our WordPress SEO work has driven organic growth, AI search visibility and qualified enquiries for UK businesses running on WordPress.
The team behind your WordPress SEO
WordPress SEO is part development, part editorial and part strategy. The team on your account spans WordPress theme and ACF development, technical SEO, design and content. Briefs run directly between them, so what is planned in strategy is what ships in WordPress.
Owen Lewis
Senior Web Developer
Owen leads our WordPress development team. Theme code, ACF field architecture, custom integrations, hosting and the technical SEO decisions that get baked into the build sit with him. When something needs to ship to a WordPress install, it ships through Owen.
Lisa Moody
Website & SEO Support
Lisa is a WordPress developer working across our SEO accounts. On-page implementation inside WordPress, internal linking, schema delivery, semantic HTML for AI extraction and the day-to-day technical fixes that close out WordPress audit recommendations all run through her.
Monica Johnson
Senior Designer
Monica designs WordPress page templates and landing pages with SEO baked in. Heading hierarchy, image accessibility, intent-matched layouts and Core Web Vitals-friendly design decisions for WordPress all get resolved at her stage.
Jess Pearce
Digital Marketing Administrator
Jess keeps WordPress SEO projects moving. She handles client enquiries, schedules briefs between strategy and the WordPress development team, and makes sure the technical and content work that lands in the roadmap actually ships into the WordPress install on time.
Transparent WordPress SEO Reporting and Roadmap
You see the full WordPress SEO roadmap, the work scheduled this month and the data behind every decision. Search Console, GA4, page performance against Core Web Vitals, indexation status, internal link coverage from our PP Internal Linker plugin and AI search visibility tracking. No black-box reporting. Every recommendation maps to a measurable change in your WordPress dashboard.
WordPress SEO for Every Sector
WordPress is the foundation. Sector knowledge is what makes the SEO work. We bring both, with deep experience across these UK markets.
B2B
B2B buyers research before they ever fill in a form. We build out topic clusters, gated content gates and intent-led landing pages inside WordPress, with ACF templates that let your team scale content without breaking SEO.
Technology, IT & SaaS
Feature pages, alternative pages and comparison content against established competitors. Custom post types for product features, schema for SoftwareApplication, and content structured around the problems your buyers actually search.
Healthcare
E-E-A-T signals built into your WordPress install: author schema for clinicians, review schema, citation handling, and content that meets YMYL standards. Compliant with UK regulators while still earning organic visibility.
Shipping & Maritime
Lower volume, sharper intent. We map the technical maritime terminology your buyers use, build content around port calls, vessel types and trade lanes, and earn links from industry press into your WordPress hubs.
Construction
Location pages, project case studies and procurement-stage content built as ACF-driven WordPress templates. Schema for projects, services and accreditations so your regional queries earn rich results.
Professional Services
Named-practice queries, specialism pages and regulated content. WordPress websites that rank for the qualified enquiries you want, with E-E-A-T content authored by your partners, schema for the firm, and editorial guardrails for compliance.
Our WordPress SEO Process
A structured WordPress SEO process built around the realities of running on WordPress: themes, plugins, ACF, hosting and editorial workflows. Each stage builds on the last, so what gets shipped to your WordPress install is what was planned in strategy.
Discovery and WordPress SEO Audit
We start by interrogating your WordPress install. Theme code review, plugin stack assessment, server and caching layer, ACF field groups, content models, internal linking, schema state, Core Web Vitals, indexation status and Search Console history. The audit ends with a single ranked list of fixes and opportunities, scoped to your WordPress setup.
Strategy and Roadmap
Audit findings become a WordPress SEO roadmap tied to commercial goals. Target keywords, topic clusters, content templates, technical work for your theme and plugins, and a measurement framework. You approve the roadmap before any work ships.
Technical Implementation in WordPress
Technical fixes inside your WordPress install: theme edits, plugin configuration, schema via ACF or a schema plugin, Core Web Vitals work, robots and XML sitemap controls, redirect strategy, internal link automation and indexation rules. Everything is shipped through your staging environment first.
Content and Editorial
Content models built in ACF or native blocks so your team can publish at pace without breaking SEO. Yoast or Rank Math configured properly, pillar pages written, supporting posts planned in clusters, internal linking automated where it makes sense and manual where it does not.
Indexation and Internal Linking
Active management of what gets indexed across your WordPress install, and how the pages relate to each other. Robots and XML sitemap controls, canonical strategy, noindex rules for thin or duplicate pages, automated internal linking via our PP Internal Linker plugin and manual hub-and-spoke linking for pillar content. Indexation drift gets caught early through Search Console monitoring.
Reporting and Measurement
Monthly reporting built around Search Console, GA4 and AI search visibility, plus a WordPress dashboard module that surfaces key data inside the CMS. Reports show what shipped, what moved, and what is next.
Ongoing Optimisation
WordPress and search both move fast. We respond to algorithm updates, plugin updates, theme regressions and new content opportunities. The roadmap is reviewed quarterly with your team, and reprioritised against business goals.
WordPress SEO FAQs
How much does WordPress SEO cost?
WordPress SEO retainers in the UK typically start from £1,500 to £3,500 per month for a foundational programme, depending on the size of the website, the sector and the level of content production. Larger ecommerce or multilingual WordPress websites sit higher. Beware fixed-price packages that promise a number of keywords ranked. That is not how WordPress SEO works.
How long until WordPress SEO results show?
Technical fixes can move Core Web Vitals scores and indexation within weeks. Ranking improvements from new content and link acquisition typically take 3 to 6 months to become measurable, with the strongest growth in the 6 to 12 month window. AI search visibility (ChatGPT, Gemini, Copilot, Perplexity) tends to respond more quickly to schema and entity work than traditional Google rankings.
Is WordPress actually good for SEO?
Yes, when it is configured properly. WordPress gives you full control of theme code, schema, URL structure, internal linking, robots and indexation, which is more than most other CMSes allow. A well-built WordPress website beats a default Webflow or Squarespace website at SEO almost every time. A badly-built one loses to both. The build matters more than the platform.
Do I need to redesign my WordPress website to improve SEO?
Not usually. Most WordPress SEO gains come from theme code optimisation, plugin rationalisation, schema, content and internal linking. That work can be done inside your existing design. A redesign is only needed if the theme is fundamentally broken, the page builder is generating unrecoverable bloat, or the information architecture cannot be reorganised within the current setup.
Yoast or Rank Math: which should I use?
Both are capable. Yoast is the more conservative, widely-supported option, with strong editorial UX and reliable schema. Rank Math is more feature-rich out of the box and lighter on the database. We work with both and pick based on the team using the CMS. Editorial workflow tends to be the deciding factor, not feature parity.
How do you handle WordPress migrations or replatforming?
We handle the full SEO side of a WordPress migration: existing URL inventory, redirect mapping, indexation preservation, content port, schema and internal linking carryover, Search Console transition and post-launch crawl audits. Whether you are moving from Wix, Squarespace, Drupal or an older WordPress build, we manage SEO continuity end to end so rankings do not drop on launch.
Our Technology Partners
Our SEO News
The latest on search engine optimisation, including algorithm updates, technical SEO and content strategies that drive organic growth.
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