What is Search Engine Optimisation? Search Engine Optimisation or SEO is critical to businesses who wish to be found online. This practise is also referred to as Search Engine Marketing or SEM. Making sure customers can easily find your site when they’re looking for it is too important a consideration to be overlooked. According to VeriSign, over 1 million new web addresses are registered every month – that’s over 40,000 per day. How do consumers find their way through all of these sites? Of course, the answer is search engines.
You’ve likely heard of Google, Yahoo! and Bing (there are others). These are the big players in the search engine business and millions upon millions of people use them every day to find everything from flowers to sports cars. Google alone boasts over 400 million searches each day, and that number is growing by the day. Even if you’ve never thought about search engines before, these statistics illustrate how important it is for your website to be listed on them. But being listed isn’t enough; you also need to achieve a high ranking in the search results to benefit from the considerable amount of traffic they can send to your website.
There are specific techniques used when building a website that can determine whether or not a search engine can actually find the website to begin with, and then where it decides to rank it. These techniques are referred to as SEO or Search Engine Optimisation. Some SEO techniques are simple and only need doing once, others are more complex and some need doing on a regular basis. Staying on top of SEO is important because users demand only the most relevant results from their searches, so the search engines are constantly changing and refining the way they capture and categorise content.
Understanding SEO properly can take years. Even some industry experts don’t know everything as it’s a constantly evolving game. The big search engines keep their algorithms close to their chests so working out an SEO strategy can be a daunting and complex process. If your serious about your website then make SEO a key part of your marketing strategy. Hiring a professional for SEO can do wonders for your business by increasing traffic and leads.
If you would like to know more about SEO and how Priority Pixels can help increase traffic for your website please get in touch via email firstname.lastname@example.org or call us on 0800 319 6198.
June 14, 2018Carsten Dean
Priority Pixels were fantastic to work with, incredibly personable and a pleasure to commission for the design of our site. I would thoroughly recommend them to any other small business in need of a new site and will be continuing to use them in the future.
November 24, 2017Melissa Coupe
Initially I rang enquiring about SEO / ad word marketing only. But I was so impressed with their service and level of professionalism received, that I had my hosting transferred to them as well. I find Priority Pixels informative, proactive and reliable. He lets me know exactly what is going to be done and by when, which is so important to me, so I don't have to waste my time chasing deadlines. Highly recommend.
September 6, 2017Tom Mole, Lazy Bones Fitness
Priority Pixels have designed and built the Lazy Bones Fitness logo, website and social media platforms and I am one thousand times more impressed than I thought I would be with the end result!
The team at Priority Pixels have, at every stage, gone above and beyond in ensuring I was getting what I wanted on all aspects.
May 9, 2017Kimberley Burns, The Hair Room
We have had nothing but complements about our website and I can't recommend Priority Pixels enough. With their 5 star customer service combined with amazing talent you are going to be nothing but happy with your website and on going advice. Thanks again for a great website guys!
July 22, 2016Barbara Westlake, Sologroom
I can’t praise Priority Pixels highly enough and have no hesitation in recommending them to anyone who wants a professional website. In fact, we have already asked them to start work on redesigning our other website next month! I think that probably says it all!
August 3, 2016Jaime Clifton, J.Clifton Plumbing & Heating
Priority Pixels have done various work for me over a four year period. Ive always been delighted with the service. Response times are always excellent, correspondence courteous and foremost the work is exemplary. I would strongly recommend their services.
August 11, 2016Joan Veale, Marldon Church
Superb personal support at an excellent price from Priority Pixels. Constant advice given when discussing content and formats, with a superb resulting website which is very professional, modern and attractive. The site has already brought many new contacts and lots of praise. I cannot recommend this company highly enough.
August 16, 2016David Bell, Living with Schizophrenia
We have been working with Priority Pixels for three years and during that time we have successfully launched and developed our website. Priority Pixels was in at the start and initially constructed our website and subsequently has helped to develop it with more and better features. They have always been on hand to answer queries and provide general support which we greatly appreciate.
August 3, 2016Claire Doyle, Doggy Devon
Once the website was launched and live, I had no hesitation in retaining Priority Pixel's on a monthly retainer to continue to 'work behind the scenes' to support me with the ongoing, updating and maintaining of the website so it continues to perform at its optimum level.
October 21, 2016Holly Rogers, Forest of Dean Stone Firms
Priority Pixels have been patient, supportive and incredibly helpful. It is a complex site with many pages but they have made it as simple and user-friendly as possible. We're already seeing a rise in engagement.
April 3, 2017Graeme Piper
The Priority Pixels team really know their stuff and helped me on a lot of web and SEO issues. Enthusiastic and great service from the whole team. I wouldn't have any issues recommending them to any business, from start-ups to established corporates.