Our in-house search engine specialists are Google certified, and only use the highest quality best practice methods and techniques. Our campaigns are bespoke, meaning you can feel confident that we are on top of the latest algorithm update or industry technique that will drive your target audience to you.
PPC stands for pay-per-click, and it is a common form of internet marketing. Simply put, advertisers pay a fee every time a user clicks on their ad. Companies bid for ad placements on certain search terms, which then appear at the top of the search results, in the sponsored links section. This drives interest in your site.
Our paid social media advertising service covers the likes of Facebook, Instagram, LinkedIn and Twitter. With numerous social platforms out there, each with their own audiences and demographics, the possibilities are practically endless. We both design and manage your adverts, leaving you to simply enjoy the results.
Inbound marketing is all about bringing the audience to you. It’s about producing high quality content that your target audience want to see. Make your content interesting and desirable enough and people will willing hand over their information. This marketing method generates good quality leads for the company whilst giving the user what they want.
Do you ever feel like a brand is following you around internet, popping up in adverts? They almost certainly are. Google Adwords remarketing works by displaying adverts to an internet user for sites that they have previously browsed. They are a great way to lure back visitors who did not previously convert on your site, whether that be filling in a form or purchasing a product.
After using several different agencies to manage their pay-per-click advertising campaigns across Google AdWords and Bing Ads, Harbron Group weren’t seeing the success they were looking for. After bringing the campaigns back in-house and managing themselves, they were looking for a digital marketing partner who could evaluate and execute a pay-per-click advertising strategy that would work.
Skin by Melissa Coupe is a London based skin and laser clinic offering a variety of treatments for the face and body, to help with a wide range of aesthetic concerns and requirements.
With an underperforming Google Ads campaign already in place we were asked to review and improve it’s overall performance. Since taking on management of the account the average cost per click has decreased to 65 pence and the average cost per conversion has dropped to £40.
Thermo Door are the market leading suppliers of premium quality, bespoke external and internal doors.
Through a mix of on-page SEO and Google Ads we have substantially increased leads through the website. This has partly been achieved with improvements to the website including the addition of a quick contact form and clearer calls to action. Traffic has been driven to the website through a targeted Google Ad campaign with a focus on long tail keywords.