About the author

Danni Webber

Danni is an expert web developer and PHP coder. She is obsessed with details and has a keen eye for design and aesthetics. Her skills help us to provide outstanding, future-proof sites for our customers and deliver their digital brand goals.

50 Best Luxury Websites of 2020

Posted: 17th August 2020

Branding is important for any business, but even more so in the luxury industry. Consumers of these brands don’t just buy into a brand, but a lifestyle choice. They expect the highest value for their money. The marketing campaign and website design must reflect the high-end, and luxurious products to attract the correct target audience.

Brands in the luxury industry spend millions each year on marketing their products. Buyers of luxury brands and products expect to feel a part of an exclusive club before they even purchase anything. Flawlessly designed websites are a must for luxury brands and need to reflect the quality of the product being sold, encouraging customers to complete their purchase. If websites are subpar, do not load properly or quickly or do not provide enough information about the products, then customers may be deterred from buying.

Imagery is key for luxury brands to showcase their products in great detail and highlight any unique features. Photography of products being used or styled helps customers visualise how the product will fit into their luxurious lifestyle.

We have put together a list of some of the biggest luxury brands in the world and how their sleek and stylish websites reflect the quality of their products.

Kate Spade

50. Kate Spade

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Michael Kors

49. Michael Kors

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48. Swarovski

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47. Goyard

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Calvin Klein

46. Calvin Klein

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Hugo Boss

45. Hugo Boss

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Steve Madden

44. Steve Madden

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Jimmy Choo

43. Jimmy Choo

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Ralph Lauren

42. Ralph Lauren

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41. Givenchy

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40. Hera

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Tom Ford

39. Tom Ford

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38. Clarins

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37. Omega

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36. Jaeger-LeCoultre

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Miu Miu

35. Miu Miu

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Bobbi Brown

34. Bobbi Brown

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Dolce & Gabbana

33. Dolce & Gabbana

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32. Versace

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Salvatore Ferragamo

31. Salvatore Ferragamo

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Mont Blanc

30. Mont Blanc

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TAG Heuer

29. TAG Heuer

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28. Bulgari

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27. Coach

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26. Valentino

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25. Moncler

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Aston Martin

24. Aston Martin

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23. Mercedes-Benz

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22. Maserati

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Rolls Royce

21. Rolls Royce

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Bentley Motors

20. Bentley Motors

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19. Lamborghini

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18. Ferrari

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17. Porsche

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16. Bugatti

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15. Lancome

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14. Fendi

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13. Prade

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12. Cartier

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11. Hermès

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10. Burberry

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9. Tiffany

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Yves Saint Laurent

8. Yves Saint Laurent

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7. Armani

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6. Balenciaga

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4. Rolex

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3. Chanel

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Louis Vuitton

2. Louis Vuitton

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1. Gucci

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